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Keep brassy tones at bay with Theorie Purple Sage Brightening Shampoo, a toning shampoo that cleanses away impurities whilst protecting the color vibrancy of blonde or silver hair.
Enriched with naturally derived ingredients, including Purple Sage, Grape Seed Oil and Keratin, the brightening formula lifts away dirt and grime whilst combatting frizz and neutralising unwanted yellow or brassy tones. The replenishing formula seals in moisture and reverses signs of damage on parched, over-treated hair. Dull, brassy locks are transformed: softer, stronger, radiant.
Saturate hair with this brightening shampoo and work into lather. Rinse thoroughly. For greatest color repairing and conditioning results, use with Purple Sage Brightening Conditioner and adjust frequency of use based on discoloration level.
Aqua (Water), Coco-Glucoside, Sodium Laureth Sulfate, Coco-Betaine, Silk Amino Acids, Helichrysum Stoechas Extract, Ginkgo Biloba Leaf Extract, Salvia Officinalis Extract, Peg-7 Glyceryl Cocoate, Keratin, Citrus Grandis Fruit Extract, Fragrance, Argania Spinosa Kernel Oil, Vitis Vinifera (Grape) Seed Oil, Polyquaternium-10, Octyl Methoxycinnamate, Hydroxypropyl Guar, Phenoxyethanol, Citric Acid, Disodium Edta, Basic Violet 2.
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